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GodwinGroup Captures Best of Show in Local ADDY Judging

GodwinGroup won seven Gold ADDYS and was honored with the Best of Show award in the Print Category in the Jackson-area American Advertising Awards. The annual competition is hosted by AAF Jackson, central Mississippi’s chapter of the American Advertising Federation. GodwinGroup took home seven Gold ADDYs for Web, Print and Design Work. All seven Gold-winning …

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Jessica Russell Hilton Named Associate Creative Director

GodwinGroup Chairman and CEO Philip Shirley has announced the promotion of Jessica Russell Hilton to Associate Creative Director, Creative Content. In her new position, Hilton will have an expanded role in the company’s creative strategic leadership while developing brand and content messaging for clients. Hilton has served as Senior Content Writer at Godwin since 2014. …

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Godwin in the Community

Karen Johnson, along with GodwinGroupers Jessica Russell Hilton and Kyle Newton recently participated in the MERGE Student Conference. The all-day student conference is in its 14th year. Johnson organizes the event every year on behalf of American Advertising Federation of Jackson. This year Belhaven University was the host college. Hilton did a presentation on “Dissecting …

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Godwin In The Community

Lee Ragland (aka Scoop), Vice President, Director of Public Relations, was recently featured in the University of Mississippi’s Meek School of Journalism and New Media magazine. You can find the story here: http://bit.ly/2d8XHbr Ragland’s nickname, Scoop, started 45 years ago while a high school sophomore. “A classmate said that I always had the ‘scoop’ of …

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Content is the Key to a Successful Social Media Program

Social media is where potential customers can be found that are actively looking for product information, yet many businesses still struggle with finding an effective social media strategy. This is not surprising. After all, social media began as platforms for people to interact, share and converse. Attempts by businesses to inject traditional messaging (like ads) …

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