Almost every business has a logo, but not all businesses have logos that work well. A customer’s first impression is often your logo, and it can make all the difference in whether the company stands out or becomes lost in the crowd. So what exactly is a good logo? “A good logo is an identifier …
Recently Chick-fil-A launched a novel campaign using pre-printed boxes called “cell phone coops” placed at tables. The idea, known as the “Family Challenge,” is to urge people to put their cell phones in the coop during mealtime and enjoy each other’s company instead of staring at mobile devices. It’s not yet a national campaign, but …
GodwinGroupers have always known our CEO Philip Shirley was one of the best. The Mississippi Business Journal agreed by recognizing him recently as one of the top chief executive officers in the state. The award recognizes leaders across the state of Mississippi who demonstrate excellence in their fields. The CEOs honored have helped their companies …
Philip Shirley Named Among the Top CEOs in Mississippi Read More »
Donna Ritchey has been elected as vice chairman of the GodwinGroup board of directors. Ritchey also serves as chief strategy officer of GodwinGroup. Ritchey joined Godwin in 1989 and became a board member and agency shareholder in 1995. She specializes in strategic communications, issues management and stakeholder engagement programs. Ritchey’s experience includes public, private and …
Donna Ritchey Named Vice Chairman of GodwinGroup Read More »
GodwinGroup captured a Judge’s Choice award, five GOLD ADDYs and six SILVER ADDYs at the Mississippi Gulf Coast American Advertising Awards. All awards recognize GodwinGroup’s work for South Mississippi Electric Power Association. A Judge’s Choice was awarded for Digital Banners for the South Mississippi Electric website. GOLD awards included entries in the categories of Microsites, Newspaper Advertising …
John McKie, GodwinGroup Managing Partner, participated in Career Chats at Mississippi State University, speaking to a group of undergraduate Marketing students. This event brings business people into the classroom to talk about their experiences so that the students have a clearer idea of the “real world” and the job market. McKie has been an annual …