GodwinGroup Chairman and CEO Philip Shirley has announced the promotion of Jessica Russell Hilton to Associate Creative Director, Creative Content. In her new position, Hilton will have an expanded role in the company’s creative strategic leadership while developing brand and content messaging for clients.
Hilton has served as Senior Content Writer at Godwin since 2014. She joined the agency in 2008 as a copywriter.
“Jessica is passionate about her work and that is evident in the product she produces,” said Shirley. “She always makes sure she understands clients’ needs and then develops a thoughtful approach to help them achieve their goal. Content marketing is critical to helping the client create greater engagement with their audiences, and her writing and storytelling are important tools to reach across all channels – whether that is traditional or digital media.”
Prior to joining GodwinGroup, Hilton worked at two other agencies. A native of Jackson, she graduated from the University of Southern Mississippi with a Bachelor of Arts in Advertising.