digital marketing

Ad Blockers: Is This The Digital Advertising Apocalypse?

Advertisers are often portrayed as the villain, out to ruin user’s otherwise pleasant online experience. Distributors of ad-blocking software are at the front of the mob, pitchfork in hand. Ad-blocking software gives users more control than ever over the amount of advertising they see by applying filters that block certain browsing requests, such as from …

Ad Blockers: Is This The Digital Advertising Apocalypse? Read More »

Don’t Try This at Home: 7 Costly (But Common) Pitfalls of Building Your Own Website

We see it all the time: Unsuspecting business owners lured to digital shipwreck by this all-too-tempting siren song: “You don’t need a professional,” the sweet whispers sing. “You can build a beautiful website all by yourself, for cheap, right now!” That’s it! You think. I’ll save thousands. You pick a gorgeous theme. You upload your …

Don’t Try This at Home: 7 Costly (But Common) Pitfalls of Building Your Own Website Read More »

Why Godwin is Friends with Snapchat

Did you know that there are more than 8-billion video views on Snapchat daily? Snapchat is the fastest-growing social network among millennials, according to a survey from Harvard University’s Institute of Politics, even outranking the social world’s most recent darling, Instagram. The appeal? “Snapchat is where millennials get real,” says Shailee Bhatt, VP, Director of Digital …

Why Godwin is Friends with Snapchat Read More »

Scroll to Top