GodwinGroup

Ad Blockers: Is This The Digital Advertising Apocalypse?

Advertisers are often portrayed as the villain, out to ruin user’s otherwise pleasant online experience. Distributors of ad-blocking software are at the front of the mob, pitchfork in hand. Ad-blocking software gives users more control than ever over the amount of advertising they see by applying filters that block certain browsing requests, such as from …

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Don’t Try This at Home: 7 Costly (But Common) Pitfalls of Building Your Own Website

We see it all the time: Unsuspecting business owners lured to digital shipwreck by this all-too-tempting siren song: “You don’t need a professional,” the sweet whispers sing. “You can build a beautiful website all by yourself, for cheap, right now!” That’s it! You think. I’ll save thousands. You pick a gorgeous theme. You upload your …

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Former Godwin President Charles Carmichael Was A Well-Respected Mississippi Advertising Icon

  Retired former president of GodwinGroup, Charles Carmichael, died peacefully Sunday night at age 94.  He left a lasting legacy in the company through his professionalism and generous gift of his time to building a better community. A Jackson, Mississippi native, he was a resident of St. Catherine’s Village in Madison for the past two …

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Why Godwin is Friends with Snapchat

Did you know that there are more than 8-billion video views on Snapchat daily? Snapchat is the fastest-growing social network among millennials, according to a survey from Harvard University’s Institute of Politics, even outranking the social world’s most recent darling, Instagram. The appeal? “Snapchat is where millennials get real,” says Shailee Bhatt, VP, Director of Digital …

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GodwinGroup and MDOT Test First State Agency Snapchat Filter

GodwinGroup enjoyed being part of another Mississippi Department of Transportation (MDOT) Safety Fair on April 9. The Jackson-area community was invited out to the Mississippi Trade Mart at the Fairgrounds in Jackson to brush up on their safety skills in a unique, fun way. Both parents and children got hands-on help from Mississippi’s safety experts. …

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Meet Evette Williams

Evette was born at the end of the Trace in Natchez, Mississippi. She attended Mississippi University for Women as a McDevitt scholarship student, where she majored in English with a concentration in creative writing. Evette interned with a publishing company in Jackson, a marketing agency in Birmingham and for Mississippi author Deborah Johnson. Her hard …

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